Jaimy Szymanski is Director of Market Intelligence and Insights, Global Growth & Strategy at Avanade. Prior to this, she was an industry analyst and founding partner of Kaleido Insights, a research and advisory firm based in San Francisco. Jaimy’s research zeroes in on the impact of disruptive technology on customer experience and behavior. She advises corporate leaders and change agents in managing digital transformation and innovation efforts to reach evolving consumers and employees.
Jaimy has worked in strategic advisory and planning capacities with many large organizations, including: AARP; Cisco; Enterprise Holdings; Facebook; Google; Hallmark; HBO; Intel; LinkedIn; Nestle; and Save the Children International. Her research has been covered by USA Today, Mashable, Forbes, Inc., Huffington Post, and more. Jaimy is a TEDx speaker and the co-author of Content: The Atomic Particle of Marketing.