his story
Doug Morwood
CEO, Whole Earth Futures
From introducing affordable access to healthcare in emerging markets to accelerating the transition to a circular economy, Doug brings his business modeling and systems-change design experience to creating new markets and designing new economic models for growth. As CEO of Whole Earth Futures, Doug draws upon a breadth of experience from a range of sectors and value networks and significant depth in strategy, advisory, market-making, business model innovation and targeted systems change to deliver results. These range from commercializing early stage technology to multi-billion dollar company and ecosystem transformations. His fascination with Industry 4.0 particularly AR/VR and the nascent emergence of spatial computing attracted him to join Infinite Retina to develop new business models and enabling market conditions to create value for relevant stakeholders.